Saturday, 7 April 2012

Happy Easter !!!

                                        http://www.youtube.com/watch?v=AFvVRheBsBc
      This funny ad generates the technique of defamiliraziton to lead the audience’s attention. The potential audiences can be kids and adults. It uses the simple plot and specific topic (happy Easter) so everyone can easily understand and anticipate the happy ending. It describes the original idea of celebration of Easter using the way how the animals celebrate of Easter day in the point of animals’ view. One rabbit says: “Don’t send them to one place.” It is trying to make fun to audiences. The audience will pay attention on the story and desire to see what is going to happen. At the end, the eggs become to chicken; it is the desired result for each of audiences. Moreover, the colorful pictures add more flavors to the story. Although this story is simple, it is memorable! Happy Easter!

2 comments:

  1. It is simaple and funny, and it appeals to emotion by using annimals.

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  2. obviously, children are audiences. The ad uses very simple frames to tell the yern and explan Easter, so it can catch children's attention.

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