Nike

The commercial promotes Nike Shoes. Because Nike is a very famous, the creative director does not introduce the different functions and high quality the Nike shoes have. Instead, the commercial presents Nike as a symbol and a faith in people’s lives. In this advertisement, “Nike: Don't Let Anything Stop You” is a faith that different people and athletes have. The advertisement appeals to emotions by showing different people’s stories, successes and failures, and advises the audience not to let anything stop them from their goals. The commercial also describes how Nike shoes are worn by different kinds of people, but a common theme is that Nike has a positive impact on them.