This is an ad of WWF(World Wildlife Fund – an organization to protect wild animals). This ad appeals to emotion. They try to express how poor the wild animals are if we do not timely protect them. The whole picture use very dark color to express the sad emotion. The desertificate elephant shows the dangerous situation they face and the hostile environment they live in. The ad also indicates wild animals grasually decrease, and if we do not pay attention to this, some of them probably disappear forever. The ad appeal audience to protect wild animals.
No comments:
Post a Comment